The Riky Rick Foundation promotes "artivism", the fusion of art and activism, to support youth mental health and well-being. Established in honor of the late South African rapper Riky Rick, it creates safe spaces for young people to explore creativity while tackling mental health challenges through cross-disciplinary initiatives like music releases, campaigns, and collaborations. 

Key projects include the "Stronger" song for mental well-being, the "Words That Heal" campaign with Sandton City, and events like the Global Artivism Conference  in collaboration with Tshwane University of Technology. Funds raised, such as from limited-edition sneaker auctions and song sales, are distributed to multiple mental health organizations to expand care and impact.